Individual Interviews Involve

Individual interviews involve

A) a single researcher asking questions of one respondent.
B) several people asking the same person the same questions over a period of time to check for answer reliability.
C) presenting a respondent with images (print or multi-media) and asking him or her to respond orally in a free-flow conversation.
D) both the interviewer and interviewee participating in a dialogue about specific aspects of a product or service.
E) a panel of respondents participating in a guided discussion lead by an experienced interviewer.