As the salesperson for West Plains band saw talked to a group from Conner Industries, he overheard one of the men on the production line saying, "This band saw has a 36-inch wheel that could really save us time, and with its adjustable height, it can be operated by someone tall like me and by some of our shorter workers.I bet this will speed up production time by 30 percent.Why don't we order this band saw?" The person the salesperson heard giving input has which buying center role?

Question

Quizplus · Accepted Answer

The person giving input is likely the "user" because they are discussing how the band saw will be used in production and its benefits, indicating they are involved in the actual use of the product.

As the Salesperson for West Plains Band Saw Talked to a Group