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These Senior Managers Have an Increasingly Important Role in Top

Question 28

Multiple Choice

These senior managers have an increasingly important role in top management because of their ability to think strategically.Most bring multi-industry backgrounds, cross-functional management expertise, analytical skills, and intuitive marketing insights to their job.These individuals are referred to as


A) chief financial officer.
B) chief marketing officer.
C) chief executive officer.
D) chief human resource officer.
E) chief manufacturing officer.

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