Which of the following statements regarding appendixes is most accurate?
A)An appendix is not necessary if the body of the plan was properly implemented.
B)An appendix should never have more than one page for every seven in the marketing plan.
C)The nature and number of pages in an appendix should directly relate to their audience and purpose.
D)It is best to include a variety of representations (graphs, tables, photographs, diagrams, etc.) rather than one single type (all graphs, all tables, etc.).
E)There is no need to label Appendixes A, B, C, etc.unless each appendix represents an entirely different product, product line, or division.

Question

Quizplus · Accepted Answer

The nature and number of pages in an appendix should directly relate to their audience and purpose. This means that the content of the appendix should be tailored to the specific audience and purpose of the marketing plan. A longer appendix may be necessary for a more technical audience or a detailed plan, while a shorter appendix may be suitable for a less technical audience or a less complex plan. It is important to consider the purpose and audience when deciding what to include in the appendix.

Which of the Following Statements Regarding Appendixes Is Most Accurate