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Strategic Management Study Set 2
Quiz 4: Building Competitive Advantage Through Functional-Level Strategy
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Question 21
True/False
Customer focus in a function of only the lower levels of an organization.
Question 22
Multiple Choice
One of the primary roles of human resources in achieving superior efficiency is:
Question 23
Multiple Choice
Economies of scale are:
Question 24
Multiple Choice
Research suggests that the adoption of may increase efficiency and lower unit costs relative to what can be achieved by the mass production of a standardized output.
Question 25
True/False
Close integration between research and development (R&D), production and marketing can help a company avoid innovation failures.
Question 26
Multiple Choice
Distinctive competencies shape the strategies that a company can pursue.
Question 27
Multiple Choice
One of the primary roles of research and development in achieving superior efficiency is:
Question 28
True/False
Poor commercialization occurs when there is definite customer demand for a new product, but the product is not well adapted to customer needs because of factors such as poor design and poor quality.
Question 29
Multiple Choice
Learning effects are a result of:
Question 30
True/False
Poor positioning strategy arises when a company introduces a potentially attractive new product but sales fail to materialize because it is poorly positioned in the marketplace.
Question 31
Multiple Choice
Managers should not become complacent about efficiency-based cost advantages because:
Question 32
Multiple Choice
Pay for performance tends to:
Question 33
Multiple Choice
The experience curve refers to the:
Question 34
True/False
Six Sigma encompasses the activities necessary to get inputs and components to a production facility, through the production process, and out through a distribution system to the end user.