Which of the following factors does not determine the durability of a company's competitive advantage?
A)Barriers to imitation
B)Apathy in an industry
C)Capability of competitors
D)General level of dynamism in the industry
E)The rate of product innovation in an industry

Question

Quizplus · Accepted Answer

Apathy in an industry is not a factor that determines the durability of a company's competitive advantage. The other choices (A, C, D, and E) are all factors that can impact a company's ability to maintain a competitive advantage over time.

Which of the Following Factors Does Not Determine the Durability