Industry dynamism refers to:
A)the gradual erosion of a company's customer base over time.
B)shifts in product profitability.
C)a rapidly changing industry envirornnent.
D)increasing per-unit costs.
E)a company's difficulty in changing its strategies and structure.

Question

Quizplus · Accepted Answer

Industry dynamism refers to the rate of change and unpredictability of an industry's environment. This includes factors such as technology, consumer preferences, regulations, and competition. A rapidly changing industry environment is a key characteristic of industry dynamism.

Industry Dynamism Refers To