During a meeting,senior executives of a consumer products company tackled the problem that they were late in detecting several consumer trends,such as the trend towards using see-through plastics in kitchenware.While trying to determine the source of this problem,one executive said: 'The main problem here is that we need to find a better industrial design firm to design our products.' Which of the following best describes the decision-making problem that this executive is exhibiting?
A) The executive is engaging in escalation of commitment
B) The executive is acting as a devil's advocate when the situation calls for consensus
C) The executive is engaging in groupthink
D) The executive is defining the problem in terms of a solution

Question

Quizplus · Accepted Answer

The executive is jumping to a solution before fully defining the problem. They are assuming that the problem is with the industrial design firm rather than considering other factors that may be contributing to the company's late detection of trends. This is an example of defining the problem in terms of a solution.

During a Meeting,senior Executives of a Consumer Products Company Tackled