Intermediaries to not take title to a product but are responsible for designing its promotional plans, setting prices, determining distribution policies, and making recommendations on product strategy are referred to as __________.

Question

Quizplus · Accepted Answer

Selling agents do not take title to a product but are responsible for designing its promotional plans, setting prices, determining distribution policies, and making recommendations on product strategy. Brokers simply bring buyers and sellers together, while line brokers and distribution brokers are not commonly used terms in marketing. Manufacturer's agents typically take title to a product and then sell it to retailers or wholesalers.

Intermediaries to Not Take Title to a Product but Are