To increase value the most, marketers should

Question

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To increase value the most, marketers should decrease price and increase benefits. This will result in a higher perceived value for the customer, making the product or service more attractive and competitive in the market. By decreasing the price, the product becomes more affordable and accessible to a broader range of customers, while increasing benefits ensure that the customers receive the maximum value for their investment. As a result, this combination helps in building customer loyalty, driving sales and revenue growth for the business.

To Increase Value the Most, Marketers Should