As the Director of Marketing for Littleton Hospital, You Must

As the director of marketing for Littleton Hospital, you must conduct an environmental scan to help create a five-year marketing plan for the hospital. Which of the following environmental trends should you consider to be the most important?

A) The number of people in the geographic area who are 65 years or older will increase by 23 percent during the next five years.
B) By the year 2015, baby boomers will control more than 50 percent of all consumer expenditures in the U.S.
C) The Littleton community has seen a rise in dual-income households.
D) By the year 2025, robotics will play a major role in surgical procedures.
E) Twenty percent of the local population is of Hispanic origin.