Pricing objectives very frequently are designed for profit maximization, which necessitates a ________________________ pricing strategy.

Question

Quizplus · Accepted Answer

Profit maximization is often achieved through a target ROI (return on investment) pricing strategy, in which prices are set at a level that will allow the company to achieve its desired return on investment. This approach takes into consideration both the cost of producing and selling the product, as well as the target profit margin.

Pricing Objectives Very Frequently Are Designed for Profit Maximization, Which