Products that are new-to-the-world create a product situation which can be described as ______________.
A) Supply chain shifting
B) Innovation by intimidation
C) Diluted innovation
D) Disruptive innovation
E) None of the above

Question

Quizplus · Accepted Answer

Disruptive innovation refers to a situation where a new-to-the-world product or technology disrupts the existing market and creates a new market. The innovation is so radical that it changes the way the market operates, and new customer needs and wants are created. Examples of disruptive innovations include smartphones, digital cameras, and streaming services.

Products That Are New-To-The-World Create a Product Situation Which Can