The rational choice model of decision making is rarely practiced in reality because:
A) it ignores the fact that problems must be defined before alternatives are chosen.
B) it assumes that human beings make decisions based on their emotions.
C) it assumes that people are efficient and logical information processing machines.
D) it ignores the fact that people evaluate their decision after an alternative has been chosen and implemented.
E) All of these statements are correct.

Question

Quizplus · Accepted Answer

The rational choice model assumes that people are efficient and logical information processing machines, which is not the case in reality. People are influenced by their emotions, biases, and other psychological factors that often lead them to deviate from the rational decision-making process. While the other options are also true, option C is the most significant reason why the rational choice model is rarely practiced in reality.

The Rational Choice Model of Decision Making Is Rarely Practiced