When customers quickly and easily become bored with any given advertising campaign,it is considered _________.
A) Positioning
B) Advertising response function
C) Guarantee of desire
D) Advertising wearout
E) Maximum reach
Correct Answer:
Verified
Q42: _ goals lets a customer know that
Q44: Before moving forward to develop a promotion
Q47: The goal of _ advertising is to
Q51: Promotion should be viewed as a(n)_.
A) Cost
B)
Q52: A _ appeal in promotional messaging is
Q52: A _ appeal centers on benefits an
Q53: Many charities,cause-related marketers,and politicians use _ to
Q54: _ is NOT one of the common
Q60: Promotion mix decisions are NOT dependent on
Q61: _ is a good reason to use
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