Companies that focus on real-time matching most likely practice _______.

Question

Quizplus · Accepted Answer

Real-time matching involves tailoring marketing efforts and communication to individual consumers, which is a key characteristic of one-to-one marketing. Mass marketing (A) targets a general audience, while target marketing (B) focuses on a specific segment. Customer marketing (D) and consumer marketing (E) are broad terms that could apply to various marketing strategies.

Companies That Focus on Real-Time Matching Most Likely Practice _______