Customers may visit the Land's End clothing Web site and order a pair of jeans that will be made especially for them.Land's End has adopted a ___________ approach.

Question

Quizplus · Accepted Answer

Land's End has adopted a mass customization orientation by allowing customers to order a pair of jeans that will be made especially for them, catering to their specific needs and preferences. This approach combines the benefits of both mass production and customization, creating a unique value proposition for the customers.

Customers May Visit the Land's End Clothing Web Site and Order