Greg,the marketing manager,is constantly seeking information about his competition while looking online or speaking to people.Greg is playing the ___ role.
A)liaison
B)decisional
C)resource allocator
D)disseminator
E)monitor

Question

Quizplus · Accepted Answer

Greg's role can be best described as that of a monitor. As a marketing manager, he is responsible for keeping an eye on the competition, which involves monitoring their activities and gathering information about their strategies. This helps him make informed decisions about his own marketing plans and resource allocation. The other roles listed do not fit Greg's description as well as the role of a monitor.

Greg,the Marketing Manager,is Constantly Seeking Information About His Competition While