A large chain of bookstores called Littera is planning to build a new store in a small town in the prairies.They are known for their large selection and low prices.Before going public,the management at Littera decides to categorize identified stakeholders using a position/importance matrix.The customers who would purchase from Littera would be categorized as:

Question

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Customers who purchase from Littera are considered supporter stakeholders because they are the main source of revenue for the business. It is important for Littera to prioritize the needs and wants of their customers as they will directly affect the success of the new store in the small town.

A Large Chain of Bookstores Called Littera Is Planning to Build