applying its innovation strategy to "involve some consumers in product design as soon as we have the concept," __________ launched ____________ in 2012.It is "a revolutionary three-chamber dose that cleans,fights stains,and brightens" laundry.

Question

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Procter & Gamble is known for involving consumers in their product design process and Tide Pods, launched in 2012, is a revolutionary three-chamber dose that cleans, fights stains, and brightens laundry.

Applying Its Innovation Strategy to "Involve Some Consumers in Product