action item list refers to an aid to implement a marketing plan that consists of four columns: (1)__________, (2)the person responsible for completing the task, (3)the date to finish the task,and (4)what is to be delivered.

Question

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An action item list typically includes the tasks that need to be completed to implement a marketing plan, the person responsible for completing each task, the deadline for each task, and what needs to be delivered as a result of completing the task. The budget, product or service, points of difference, and promotional message may be included in the marketing plan, but they are not typically included in an action item list.

Action Item List Refers to an Aid to Implement a Marketing