"active receiver" who is "delighted" with the brand advertised and sends messages to his or her online friends about the brand is referred to as a(n)__________.
A) "expert"
B) "follower"
C) "end-receiver"
D) "traditional consumer"
E) "evangelist"

Question

Quizplus · Accepted Answer

An "evangelist" is someone who actively promotes and advocates for a brand or product to their online friends or followers. They are often highly satisfied with the brand and serve as brand ambassadors.

"Active Receiver" Who Is "Delighted" with the Brand Advertised and Sends