basic approach to scheduling when seasonal factors are unimportant and advertising is run at a constant or steady schedule through the year is referred to as a

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A continuous schedule is the best choice as it involves running advertising at a steady rate throughout the year, without any fluctuations based on seasonal factors. This approach is suitable for products or services that have consistent demand throughout the year and where there is no need to increase marketing efforts during specific periods. This type of schedule ensures a constant presence in the market and helps to maintain brand awareness and consumer attention.

Basic Approach to Scheduling When Seasonal Factors Are Unimportant and Advertising