a company has decided to enter the global marketplace,it must select a means of market entry.Four general options exist: (1)exporting; (2)licensing; (3)__________; and (4)direct investment.
A) franchising
B) cooperative
C) multiparty
D) mutual
E) joint venture

Question

Quizplus · Accepted Answer

A joint venture is a common method of entering a foreign market, where a company partners with a local firm to share resources, risks, and profits.

A Company Has Decided to Enter the Global Marketplace,it Must