keeping with its business mission,Ben & Jerry's
A) opened new franchises exclusively in pre-built structures in order to save natural resources.
B) invested in research to create genetically engineered cows that will produce more hypoallergenic milk.
C) believed that "people should get their fair share of the pie" and as a result practices Fair Trade-certified sourcing.
D) limited its advertising to online media to save the rainforests from deforestation.
E) packaged its next line of bulk ice cream in glass containers that not only keep the ice cream colder but are recyclable as well.

Question

Quizplus · Accepted Answer

Ben & Jerry's practices Fair Trade-certified sourcing, which aligns with their business mission to prioritize social and environmental responsibility. This ensures that farmers and workers are paid fair wages and work in safe conditions, promoting social sustainability.

Keeping with Its Business Mission,Ben & Jerry's