The combination of two or more companies that results in the firm maintaining the identity of one of the firms is

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A Merger is a combination of two or more companies that result in the firm maintaining the identity of one of the firms. Consolidation involves the creation of a brand new entity. Congeneric formation typically involves two companies in the same or complementary industries joining together to create synergies. A holding company is a type of corporate structure where a parent company holds the majority shares of the stock of another company, but does not necessarily maintain the identity of the subsidiary.

The Combination of Two or More Companies That Results in the Firm