The downside of rationalization is ________.
A)high cost of production
B)widely varying product design for different markets around the world
C)different marketing and sales strategies are adopted for each country
D)a lack of differentiation and specialization for local markets

Question

Quizplus · Accepted Answer

The downside of rationalization is a lack of differentiation and specialization for local markets, which means that products are standardized and may not effectively meet the specific needs and preferences of consumers in different regions or countries. This can lead to decreased sales and market share in those areas. The other options, high cost of production, widely varying product design, and different marketing strategies, are not necessarily downsides of rationalization, but rather challenges that companies may face in implementing a global strategy.

The Downside of Rationalization Is ________