Research has found that those with a(n) _____ locus of control engage in greater and more complex information-search when assessing products.
A) stable
B) internal
C) external
D) dominant

Question

Quizplus · Accepted Answer

Individuals with an internal locus of control believe that they have control over the events in their lives, while those with an external locus of control believe that external factors such as luck or fate play a bigger role in shaping their lives. People with an internal locus of control are more likely to engage in information-seeking behavior when making decisions, including assessing products, as they believe they have the power to influence the outcome. Therefore, choice B is the correct answer.

Research Has Found That Those with A(n) _____ Locus of Control