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A Chilled Beverage Producer Brings Out a New Bottled Iced

Question 3

Multiple Choice

A chilled beverage producer brings out a new bottled iced coffee beverage. Consumers trying the first version said that the drink was 'too sweet'. If producers of the iced coffee reduced sweetener to improve the taste, they would have to make sure they correctly identified the consumers':


A) differential threshold.
B) elasticity of demand.
C) adaptation level.
D) absolute threshold.

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