A core value would be differentiated from a short-term trend primarily through the identified criteria of:
A) pervasiveness.
B) influence.
C) consumer relation.
D) endurement.

Question

Quizplus · Accepted Answer

Endurement refers to the ability of a value to be sustained over a longer period of time. A core value would be enduring and have longevity, whereas a short-term trend may be fleeting or short-lived. Pervasiveness, influence, and consumer relation may be characteristics of both core values and short-term trends, but endurance is what sets them apart.

A Core Value Would Be Differentiated from a Short-Term Trend