When consumers are making do with less expensive products and shopping more selectively, manufacturers and retailers must focus on the ____ of their products.
A)price
B)quality
C)availability
D)value
E)image

Question

Quizplus · Accepted Answer

When consumers are more selective and opting for less expensive products, manufacturers and retailers should focus on the value of their products, which encompasses a balance of price, quality, and benefits to meet consumer needs effectively.

When Consumers Are Making Do with Less Expensive Products and Shopping