The function of the value chain that provides support activities to the customer is called ________.

Question

Quizplus · Accepted Answer

The function of the value chain that provides support activities to the customer is called customer service. It includes activities such as providing assistance before, during, and after the purchase, responding to customer queries and complaints, and ensuring overall satisfaction. Marketing and distribution are primary activities that help in selling and delivering the product or service, while consumer relations can be considered a broader term that includes all interactions and relationships between the company and its customers.

The Function of the Value Chain That Provides Support Activities