Yum Brands is expanding its Chinese presence into smaller cities like Yiyang and Zhengzhou because larger cities are saturated.This is an example of a(n)____ decision.
A) nonprogrammed
B) rational
C) ethical
D) programmed
E) satisficing

Question

Quizplus · Accepted Answer

This decision is non-programmed because it involves a unique and complex situation that requires a creative and custom solution, as compared to a routine decision (programmed) that follows established procedures.

Yum Brands Is Expanding Its Chinese Presence into Smaller Cities