A politician has a complex tax issue she is trying to sell to voters.Research suggests she will have more success convincing voters her proposal is sound if the voters are:

Question

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Research suggests that individuals who are more intelligent tend to be more receptive to complex arguments, and are better equipped to understand and evaluate the potential benefits and drawbacks of a given proposal. Therefore, if a politician is trying to sell a complex tax issue to voters, they are more likely to be successful if they appeal to the intelligence of the voters rather than appealing to factors like income level or education level.

A Politician Has a Complex Tax Issue She Is Trying