Which of the following is not true of the international marketing mix?
A) A company can speed up its international distribution activities by buying an existing business in another country.
B) Cultural differences can cause negative reactions to products that are advertised improperly.
C) Some products can be sold abroad with virtually no changes.
D) Products that sell for a given price in the United States may sell at a different price in another country.
E) The International Standards Act ensures the existence of uniform advertising practices in most countries.
Correct Answer:
Verified
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