Using emoticons on utility bills that are higher or lower than average has been shown to change the behavior of consumers.

Name: Using emoticons on utility bills that are higher or lower than average has been shown to change the behavior of consumers.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Studies have shown that using emoticons or other graphical cues on utility bills to indicate if consumption is higher or lower than average can lead to decreased consumption and more consistent bill payments from consumers.

Using Emoticons on Utility Bills That Are Higher or Lower