A bundle of physical,service,and symbolic attributes designed to satisfy a customer's needs and wants is called a(n):
A)product
B)market offering
C)differentiated offer
D)tangible offering

Question

A bundle of physical,service,and symbolic attributes designed to satisfy a customer's needs and wants is called a(n):
A)​product
B)​market offering
C)​differentiated offer
D)​tangible offering

Quizplus · Accepted Answer

A product is a combination of physical, service, and symbolic attributes designed to satisfy customer needs and wants.

A Bundle of Physical,service,and Symbolic Attributes Designed to Satisfy a Customer's