Most consumers purchase products from retailers,but a marketer considers many factors when deciding which marketing channel to use.Which statement below identifies the four major factors in selecting a marketing channel?
A) Product marketing decisions are based on the combined income level of the targeted consumer household.
B) Product marketing decisions are based on the competition's incursion into an organization's market share.
C) Product marketing decisions are based on the marketplace, the product, the organization itself, and the competition.
D) Product marketing decisions are based on the type of product offered.
E) Product marketing decisions are based on whether an organization operates domestically or internationally.
Correct Answer:
Verified
Q42: A(n) _ is an intermediary that takes
Q67: Which of the following modes of transportation
Q82: AAA Insurance Company specializes in property and
Q123: Products manufactured under license from a U.S.firm
Q124: Sherwin-Williams sells the paint it manufactures through
Q125: When a manufacturer of toys uses its
Q126: Sales of Kathleen's baked goods have begun
Q129: Which of the following distribution strategy seeks
Q131: A type of intermodal service where motor
Q132: Which of the following terms represents businesses
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents