The important thing in Quality Function Deployment competitive evaluation is
A) To evaluate the financial strength of competitors
B) To identify customer requirements that should be pursued and how we fare relative to our competitors
C) Speed of introduction
D) The number of competitors
E) Knowing our product well

Question

Quizplus · Accepted Answer

The important thing in Quality Function Deployment competitive evaluation is to identify customer requirements that should be pursued and how we fare relative to our competitors. This helps in understanding the market demand and making necessary improvements in the product/service to gain a competitive advantage. Evaluating the financial strength of competitors, speed of introduction, the number of competitors, and knowing our product well are important but not as crucial as identifying customer requirements and assessing our position relative to competitors.

The Important Thing in Quality Function Deployment Competitive Evaluation Is