Likert scaling procedures attempt to produce a(n):
A) nominal scale
B) ordinal scale
C) interval scale
D) ratio scale

Question

Quizplus · Accepted Answer

Likert scaling procedures produce an ordinal scale, as they measure the rank order of responses to a series of statements or questions. The responses are typically represented by a numerical scale (e.g. 1-5) and the data is then analyzed based on the distribution of responses across this ordinal scale. While the scale has a clear rank order, the distance between each response category is not necessarily equal, meaning it does not meet the criteria for an interval or ratio scale.

Likert Scaling Procedures Attempt to Produce A(n)