________ attempts to influence consumers while they are in the store by catching their attention with displays or signs.

Question

Quizplus · Accepted Answer

A point-of-purchase promotion is designed to influence consumers while they are in the store. This type of promotion includes displays, signs, and other materials that catch shoppers' attention and encourage them to make a purchase. Point-of-purchase promotions are often used to promote new products or special deals, and they can be very effective at increasing sales in the short term.

________ Attempts to Influence Consumers While They Are in the Store