Business customers purchase specialised services that are not part of the production of a product but are essential to the organisation's operation.
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Q22: Prototypes _.
A)better the chances of commercial success
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Q24: What are maintenance,repair,and operating (MRO)products? Give an
Q25: When marketers estimate _,they are determining who
Q26: Netflix,an online DVD rental company,mails out three
Q28: Procter & Gamble introduced its ready-to-spread frosting
Q29: Business analysis for a new product begins
Q30: Why is successful new-product introduction becoming increasingly
Q31: One of the advantages of test marketing
Q32: Discuss why marketers should view products as
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