When making packaging decisions,marketers should consider ________.
A)environmental concerns
B)packaging used by other brands
C)shape and colour
D)aesthetics
E)All of the above

Question

Quizplus · Accepted Answer

Marketers should consider all of the above factors when making packaging decisions. Environmental concerns are becoming increasingly important due to the growing importance of sustainability and eco-friendliness. Looking at the packaging used by other brands can help a company differentiate themselves and stand out in a crowded market. The shape and colour of packaging can affect consumer perception and recognition of the product. Aesthetics, including the design and overall look of the packaging, can appeal to consumer emotions and influence purchasing decisions.

When Making Packaging Decisions,marketers Should Consider ________