Antonio Gramsci coined the term hegemony to mean that a dominant group wins "consent" of the masses through "moral and intellectual leadership." His thoughts are closely related to:

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Antonio Gramsci's thoughts on hegemony and the concept of a dominant group winning "consent" of the masses through "moral and intellectual leadership" are closely related to those of Karl Marx. Both Gramsci and Marx believed that the ruling class used ideology and cultural control to maintain their power and dominance over the working class.

Antonio Gramsci Coined the Term Hegemony to Mean That a Dominant