Marketing intermediaries include _____.
A) manufacturers and agents
B) retailers and customers
C) producers and service providers
D) wholesalers and retailers

Question

Quizplus · Accepted Answer

Marketing intermediaries refer to the middlemen or intermediaries who aid in the distribution of goods and services from the manufacturer or producer to the ultimate consumers. Wholesalers and retailers are the examples of marketing intermediaries as they facilitate the flow of goods or services from producers to customers. Hence, option D is the correct answer. A, B, and C do not accurately represent marketing intermediaries.

Marketing Intermediaries Include _____