Maria is campaigning for city council and talks with prospective voters in her ward about their concerns. Maria is engaged in ______ marketing.
A) person
B) place
C) cause
D) idea

Question

Quizplus · Accepted Answer

Maria is engaging in person marketing as she is directly interacting with prospective voters and trying to appeal to them on a personal level. Place marketing would involve promoting the physical location of the city council, cause marketing would involve promoting a specific issue or cause, and idea marketing would involve promoting a new concept or way of thinking.

Maria Is Campaigning for City Council and Talks with Prospective