In the Diversity Competency: Chubb's Business Case for Diversity,the leaders of the firm make diversity a business priority because they perceive diversity as primarily a moral imperative.

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The leaders of Chubb view diversity as a strategic business imperative, not just a moral one. They see it as a way to drive innovation, increase productivity, and better serve their diverse customers.

In the Diversity Competency: Chubb's Business Case for Diversity,the Leaders