Alliances formed during the 1980s emphasized ________.
A) product and service performance
B) the building and reinforcing of market position
C) complex benefits, such as organizational learning
D) informal relationships

Question

Quizplus · Accepted Answer

Alliances formed during the 1980s emphasized the building and reinforcing of market position. These alliances were focused on creating competitive advantage by improving market share and gaining access to new markets. Product and service performance, organizational learning, and informal relationships were also important, but not the primary focus.

Alliances Formed During the 1980s Emphasized ________