Complimentors are players who provide complementary rather than competing products and services. This category has been associated with the five-forces model and includes all but which of the following elements?
A) barriers to complement entry
B) difficulty of engaging complements
C) buyer perception of complements
D) seller perception of complements

Question

Quizplus · Accepted Answer

The five-forces model typically focuses on competitive forces and does not explicitly include the seller perception of complements as a factor.

Complimentors Are Players Who Provide Complementary Rather Than Competing Products