Social media has shifted the control of the message from the organization to the consumer.

Name: Social media has shifted the control of the message from the organization to the consumer.
Brand: Quizplus
Rating: 4.8 (35 reviews)

Question

Quizplus · Accepted Answer

Social media provides a platform for consumers to share their opinions and experiences of an organization, which can greatly impact the message and perception of the organization. Therefore, the control of the message has shifted from the organization to the consumer.

Social Media Has Shifted the Control of the Message from the Organization